Big Deal (Williams, 1977) (Used) (As-Is) (Semi-Working)
Is a classic electro‑mechanical (EM) pinball machine designed by Steve Kordek, themed around cards and gambling, and widely regarded as one of Williams’ standout late‑EM titles. It’s a single‑level, drop‑target–driven game with that unmistakable 1970s Williams feel—fast, simple, and satisfying when dialed in.
🎯 Quick Takeaway
Big Deal is a 1977 Williams EM with 7,301 units produced, known for being the first Williams game to use a bank of drop targets, making it historically significant and fun to restore or collect.
🃏 What Makes Big Deal Special
- Designer: Steve Kordek — one of the most influential designers in pinball history.
- Production: 7,301 units (confirmed) — a healthy run for an EM.
- Theme: Cards/Gambling — classic Williams art by Christian Marche.
- Notable First: First Williams game to feature a bank of drop targets, rather than separated targets.
- Gameplay:
- 2 flippers
- 2 pop bumpers
- 3 standup targets
- 4‑bank + 3‑bank drop targets
- Horseshoe lane
- End‑of‑ball bonus
- Mechanical chimes (no solid‑state sounds)
🏆 Collector Appeal
- Considered a fun, fast EM with a clean ruleset and great shot satisfaction.
- Strong nostalgia factor for card‑themed collectors.




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